WebshopMarketing AutomationSEOSEA

Sustainable webshop for Doemarkt Van Gheluwe.

Specialty store for DIY, garden, decoration and pets from Dentergem. Within a few months, the webshop's revenue grew eleven times.

Revenue

11×

Client
Doemarkt Van Gheluwe
Sector
DIY · Garden · Decoration
Year
2022
Type
WooCommerce webshop

The question

No room for hundreds of items.

Doemarkt had previously expanded their store significantly, but could not find a good place to display hundreds of decoration and tableware items. That is why Niels from Doemarkt reached out to me.

"Wouldn't it be a good idea to sell our decoration items online and have a webshop created?"

In addition, the website could use a refresh. Doemarkt wanted a site where customers could easily find their way around and place an order quickly.

The solution

Completely rebuilt in WooCommerce.

Doemarkt thinks about the future and chose a sustainable solution without hesitation. With the new webshop, they are taking a major step in the digitalization of their business.

I rebuilt the website from scratch, with a simple CMS and a fresh design in their corporate identity. With a strong focus on SEO, because what is the use of a webshop that no one can find in Google?

WooCommerce webshop on WordPress
Integration with the store's POS system
SEO basics and Google Shopping
Customization: VAT field, price by weight, Dutch payment methods

The result

Five wins for Doemarkt.

In just a few months, the webshop generated eleven times the turnover. Like this:

Easy to use

Managing products is no longer double work. The POS system is linked to the webshop: items and stock are imported automatically.

Strongly increasing sales

In-store visits also increased. New customers found Doemarkt via Google, not just nearby but throughout Belgium and the Netherlands.

More visible on Google

Products appear in search results with a photo and in Google Shopping. That alone resulted in +40% turnover.

Bespoke

A VAT field for professionals, price by weight, smart search with suggestions, Dutch payment methods, and Black Friday promotions. Small details that consistently generate extra orders.

Marketing automation

Anyone who signs up for the newsletter automatically receives a discount. No more spending hours on email lists.

Do you want results like this too?

You don't build a successful webshop in one night, but the approach works. Let's sit down together.

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